ZeMKI, Centre for Media, Communication and Information ResearchLecture by ZeMKI member Prof. Dr. Christian SchwarzeneggerNewsZeMKI-News21. September 2023This week, ZeMKI member Prof. Dr. Christian Schwarzenegger is taking part in the conference “The Politics of Populist Culture” in Kiel. In his lecture The Memefication of Populism. Commentary, Contestation and Camouflage in Digital Meme Cultures”, he explores the attractiveness of meme communication for populist abbreviations and exaggerations. Meme culture, with its ironic and affective charge and calculated ambivalence, provides the ideal breeding ground for populist communication. This is because they make it possible to combine exaggerated messages and distancing and to charge discourse contexts with affective charge without having to break expected communication conventionsTo the conference pagePersons Prof. Dr. Christian SchwarzeneggerLabs Lab Media Change and Long-Term Transformation Processes